Running an agency is people-intensive. Your finances shouldn't be unclear.
Zournal's agency finance service is designed around retainers, projects, people-heavy costs, and uneven cash flow - so agency founders always know where they stand financially.
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Agencies supported
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Team members managed
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Agency revenue tracked
Trusted by 50+ digital and creative agencies
Services to support your growth, every step of the way
Bookkeeping
Clean books. Predictable closes. No backlog. Your financials reconciled, categorized, and ready when you need them.
Tax & Compliance
Filings done right. Deadlines met. No surprises. GST, TDS, and statutory requirements handled proactively.
CFO Support
Strategic guidance. Cash flow clarity. Real oversight. From budgeting to investor reporting, we help you plan with confidence.
See what Zournal would look like for your business
Start with a quick conversation
Where finance quietly breaks down in agencies
Client scopes change, teams shift, and financial visibility breaks down fast.
Unpredictable Client Billing
Retainers change, scopes expand, timelines move, and billing often follows after the work is delivered. Over time, it becomes harder to clearly see what's been earned, what's already billed, and what's still pending.
8-12 hours/month
in manual revenue recognition
People-heavy costs with unclear margins
Most agency costs sit with the team, but profitability depends on how that time is spread across clients and projects. Without clear visibility, unprofitable work can quietly affect margins.
40% error rate
in payment matching
Slow closes, low confidence numbers
By the time reports are ready, the moment has already passed. Decisions end up being made without numbers you fully trust.
3-4 week close cycles
(or longer)
From retainers to reporting, we handle it all
Here's how we set your agency up for clean, reliable finance from day one.
Understanding your agency model
We map your retainers, project billing, and client timelines upfront
- Retainer and project billing structures mapped
- Client timelines and delivery schedules aligned
- Revenue recognition set up for your workflows
Your books stay clean throughout the month
Accounting runs continuously, not at month-end
- Bank feeds, invoices, and expenses are processed and reconciled in real time
- Transactions are tagged correctly for GST and TDS as they happen
- Vendor patterns and recurring costs are learned early, so accuracy stays consistent
You always know what's happening financially
Support and clarity, built into the workflow
- Ask questions anytime through your client portal, with context-aware support
- Monthly closes are reviewed by experts before reports reach you
- You receive clear visibility into cash flow, margins, and where the agency stands
Hear from founders like you
"We finally understand project profitability. Seeing which clients are actually profitable has completely changed how we approach new projects."

Rahul Patel
Founder, Creative Studio Co
"The time we spent manually tracking retainer vs project work was killing us. Now it's automatic, and our financial reporting is actually reliable."

Sophia Chen
Co-founder, Design Lab
Traditional bookkeeping wasn't built for agencies
See why growing agencies are making the switch
Traditional Solutions
What you're used to
Retainers, projects, and timelines are a mess to track
No visibility into margins by client or project
Monthly closes take 3-4 weeks, decisions made without numbers
Team costs hidden, unclear where money is actually going
With Zournal
Made for agencies
Revenue recognition built around your exact billing model
Project profitability crystal clear, payroll allocated accurately
Books stay clean throughout the month, always audit-ready
Payroll tracked by project, real margins visible instantly
Simple, transparent pricing that grows with your business
Pricing is based on your revenue and finance complexity.
Essential
What we do
- Clean monthly bookkeeping
- GST and TDS filings
- P&L and balance sheet
- Compliance kept on track
Growth
What we do
- Everything in Essential
- Faster month-end close
- Cash flow and runway visibility
- Ageing and anomaly review
- Monthly finance insights
Custom
Tailored to your needs
Custom pricing based on revenue, complexity, and setup
What we do
- Everything in Growth
- Custom finance setup and reporting
- Multi-bank / gateway support
- Department or project-level tracking
- Dedicated finance lead
Common questions about agency accounting
Get clarity on how Zournal supports agencies with retainers, project tracking, margins, and financial reporting.
Made for agencies where client work is always moving.
Whether you run a creative studio, marketing agency, or recruitment firm, Zournal keeps your financials clear across clients, projects, and cash flow.
No commitment required



Join 50+ agencies already using Zournal